Who are the Superstars of the New Economy?
Every New Economy Superstar’s story is unique. Some are Internet famous (like Seth Godin, Gary Vaynerchuk, Gina Trapani, Kevin Rose, Tim Ferriss, etc.) and others are much more modest or up-and-coming. Some even operate in complete stealth.
Some earn a living through blogging, some writing books, some consulting, some building web applications, some affiliate marketing and others in countless different ways.
The people who contributed to this book are each superstars of the New Economy in their own way (or on the way to becoming one).
The thing they all have in common is that at their cores, they’re all entrepreneurs. They have all opted to become totally self-reliant and to create their own futures. They each combined the web with the new competitiveness of individuals and small firms to build astonishing success within their own niche.
In many ways the nature of work is not changing at all. My philosophy of business has always hinged on hustle–outwork the other guy and you’re in the game. With eyeballs shifting to the web, what’s changing is how much easier it becomes for that hard work to produce tangible results. With successful leveraging of the social web, anyone has the chance to make their voice heard–and as classic ‘americana’ as that sounds, it is truer than it has ever been before.
Gary Vaynerchuk, garyvaynerchuk.com *
